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Wizard Creek Consulting

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Sunday, January 13, 2013

Prevent Analysis Paralysis By Avoiding Pointless A/B Tests | TechCrunch

Prevent Analysis Paralysis By Avoiding Pointless A/B Tests | TechCrunch: "At RJMetrics, we believe in data-driven decisions, which means we do a lot of testing. However, one of the most important lessons we’ve learned is this: Not all tests are worth running."

A good article on testing ... and over testing.


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